Bollywood News: Rather than just earning moolahs in Bollywood Movies, Bollywood SuperstarSalman Khan seems to have leapfrogged to becoming one of the highest paid stars in the endorsement space as well. The Dabangg Khan who otherwise is known to do very few endorsements has now apparently bagged a 7-crore deal to become the face of a food supplement.Cricketer Yuvraj Singh initially endorsed the brand and clearly Salman is being paid more than double of what Yuvi was. Says a source, “There is no doubt that Salman has charged a bomb for this brand. They were very keen on bringing him on board. It was a lucrative deal.”Salman Khan who otherwise charges between Rs 3-4 crore per endorsement deal (for a year) suddenly upped his rates for this one. Adds the source, “His market value is bigger than any other star at this point. However a lot of family brands do not prefer Salman Khan because of his past reputation. Salman Khan too does not really invest too much time and energy into endorsements.However, a food supplement goes perfectly with his image and personality. Bollywood Actor Aamir Khanhowever still remains the highest paid star as far as endorsements deals go.
Friday, 2 March 2012
Salman Khan bags Rs 7 crore endorsement deal
Bollywood News: Rather than just earning moolahs in Bollywood Movies, Bollywood SuperstarSalman Khan seems to have leapfrogged to becoming one of the highest paid stars in the endorsement space as well. The Dabangg Khan who otherwise is known to do very few endorsements has now apparently bagged a 7-crore deal to become the face of a food supplement.Cricketer Yuvraj Singh initially endorsed the brand and clearly Salman is being paid more than double of what Yuvi was. Says a source, “There is no doubt that Salman has charged a bomb for this brand. They were very keen on bringing him on board. It was a lucrative deal.”Salman Khan who otherwise charges between Rs 3-4 crore per endorsement deal (for a year) suddenly upped his rates for this one. Adds the source, “His market value is bigger than any other star at this point. However a lot of family brands do not prefer Salman Khan because of his past reputation. Salman Khan too does not really invest too much time and energy into endorsements.However, a food supplement goes perfectly with his image and personality. Bollywood Actor Aamir Khanhowever still remains the highest paid star as far as endorsements deals go.